News

Immersive experiences

Planning and implementation of your project

Interest in immersive rooms or immersive experiences has grown enormously in recent years, and there are good reasons for this. Immersive experiences transform passive spectators into active participants who emotionally take part in their exhibition or event through multimedia art. Multimedia immersive space installations make information immediately tangible, content is conveyed in a sustainable way and a stronger connection is built between viewers and your content. Art can no longer just be looked at, but also experienced.

We at MXWendler work with agencies, media planners and architects involved in planning processes as well as with event organizers or museums directly.

The possible applications range from museums and exhibitions to events and festivals to interactive learning and experience worlds in all conceivable areas.

For example, exhibitions can be expanded with immersive rooms by designing a suitable experience world for their theme - for example, a room is transformed into a walk-in prehistoric underwater world with video projections and visual information texts. Works of art or archaeological artifacts are enhanced or supplemented with visual artworks or information in an experience room - there are no limits to your ideas.

Experience worlds can also be created in learning and training areas, in which viewers can participate interactively. In this way, visual content can be used to convey more complex content more effectively and enable greater participation and understanding.

Inspire us with your project idea, no matter if it is a long-term or short-term installation, indoor or outdoor - we will implement your project with you.

Contact us

Conception and support for tenders

Is my exhibition space or event building suitable for an immersive room? What technology do I actually need, what media content can I play and how bright or dark does it actually have to be for ideal projections in my room? We not only answer all questions concerning your project, but also support you at an early stage in the conception, planning and practical implementation.

If you wish, we can support you in participating in tenders and communicate directly with you as an agency, room planner, museum or event organizer in order to implement your project with the greatest possible success.

If you wish, we will accompany your project individually from the planning stage through consulting to technical and content-related implementation - because every project is unique and therefore requires individual planning and consulting.

 

Content

Every project requires a unique conception and planning of media content. The first step is to clarify the content and objectives. Should the immersive room create a thematic world of experience, visualize art objects, or convey background information? There are no limits to the imagination.

For the projections, static photos and computer graphics are just as suitable as animations and videos.

Thanks to our many years of experience in this area, we can create content in-house or draw on a large catalog of artists who can implement content wishes as needed.

Here, too, we offer assistance with conception, create content ourselves or mediate between client and artists to create custom-fit media content for your project.

Implementation and installation

Once your project has been planned, it's time to implement and install the technical components. Depending on the size of the room and the content requirements, the number of projectors needed to transform a room or area into an immersive experience varies.

Thanks to new, light-intensive beamer generations, darkened rooms with specially installed screens are no longer required - so your existing room areas can be transformed into immersive experiences.

The planning and implementation of immersive rooms "made by MXWendler" is characterized by our exact knowledge of projection surfaces, projection conditions, lighting conditions, licensing issues and adaptation of the projection content.

On request, we install and commission the technical components on site and play out the content with our media server hardware and software.

 

Technology

Each project requires its own technical components, depending on the project size and content requirements. In addition to technical consulting, we also supply all the necessary technical components to realize your project.

Our media server hardware and software serves as the technical basis, linking technical components and playing out media. Manuel or as a fully automated playlist through our software, for which we offer free training on a regular basis or which is operated or programmed by us for you on site.

Due to rapid technical developments in projection technology in recent years, the use of the latest beamer generations allows maintenance-free, energy-saving playback of projectors for up to 20,000 hours.

Let us advise you which technology is needed, how it is installed and used in the last step and benefit from our know-how as well as our all-round service.